A landing talks. A video quiz listens, then answers.
The static landing page is still the backbone of many campaigns — and that's perfectly fine to start. But it makes the same speech to everyone. Quiz Funnel flips the logic: the visitor answers first, then receives a video that calls them by their first name and echoes their answers. Dialogue replaces monologue.
Let's be honest: a well-made landing page is fast to publish, perfect for a single message and unbeatable on cost. For a simple offer and a single argument, it's still an excellent choice.
Classic landing page vs Quiz Funnel, point by point
Two ways to greet a visitor: show them a page, or start a conversation that ends with a personalized video.
Visitor experience
Message tailored to the visitor
Video that says the first name and quotes the answers
Lead qualification
Typical conversion rate
Speed to publish a simple page
Cost for a single, static message
Why a video quiz converts better than a landing
A landing's problem isn't its design, it's that it talks without listening. Here's what a video quiz changes.
Engagement before the pitch
Answering a few questions is more engaging than reading a block of text. The visitor invests, and reaches the offer already involved — not as a passing reader.
The right message, to the right person
Instead of an average speech for everyone, each visitor gets the answer that matches what they just said. Relevance climbs, objections fall.
A video that addresses them, by name
The centerpiece: a video that says their first name and echoes their answers. No static landing can create that feeling of “this is speaking to me”.
Qualified leads, not just emails
The quiz answers tell you who's hot, on which need and which budget. You don't collect an address: you collect a prospect already framed.
Which one to pick?
A classic landing is enough if…
- you have a single, simple message with no qualification to do,
- you want to publish in minutes at the lowest cost,
- your offer doesn't need to adapt to the visitor's profile.
Choose Quiz Funnel if…
- you want more than 2–3% conversion on your traffic,
- your offer benefits from adapting to each person's profile and need,
- you want a video that says the first name and quotes the answers,
- you want to qualify your leads, not just collect emails.
Frequently asked questions
Move from monologue to the dialogue that converts
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