ROI calculator

How much would you earn from a video quiz that says each visitor's first name

A generated video that calls your prospect by their first name and echoes their answers converts far better than a silent form. Enter your real numbers: the calculator estimates the extra revenue and your return on investment, with every assumption shown in plain sight.

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  • Transparent math, editable assumptions

Your numbers

visitors / month

The marketing traffic landing on your page or quiz each month.

%

The share of visitors who become a lead or customer today, without a video quiz.

Average order value, or the value of one converted lead. Use lifetime value if you know it.

×2
Conservative (x1.2)Ambitious (x3)

Multiplier applied to your conversion rate thanks to the personalized video quiz. Default x2 is conservative — naming the visitor and echoing their answers often pushes toward x2 to x3.

Your projection

Additional revenue

€14,400per month

that's €172,800 per year

Return on investment

×48.5× your subscription

Based on the Growth plan at €297/month. ROI compares the monthly extra revenue to the subscription price. Your internal costs (content creation, traffic) aren't included: keep a safety margin.

Customers generated per month

160
Without video quiz
320
With Quiz Funnel
With video quiz

How this is calculated

  • Current customers = visitors × current conversion rate.
  • Customers with a video quiz = visitors × (conversion rate × conversion lift).
  • The boosted rate is capped at 100%: you never convert more visitors than you have.
  • Extra revenue = customers gained × customer value.
  • ROI = monthly extra revenue ÷ subscription price (Growth plan, €297/month).
  • The default conversion lift (x2) is deliberately conservative: tune it to your context.

Why it converts so well

Personalization by first name changes everything

A regular quiz collects answers then shows generic copy. Quiz Funnel generates, at the end of the quiz, a video that says the visitor's first name and quotes their answers — a level of attention no form can match. That's what turns a curious browser into a customer.

The video says their name

Hearing your own first name captures attention instantly. The visitor feels recognized, not treated as one more number in a funnel.

It echoes their answers

The video restates what the prospect just told you and offers the exact solution to their need. The recommendation feels obvious, so they act.

A human-feeling reply, at scale

Every visitor gets a video addressed to them, generated automatically. The impact of a personal message, without the time a personal message takes.

Frequently asked questions about ROI

What the numbers above cover, and how to read your projection.

Turn this projection into real customers

Launch your first personalized video quiz and measure the uplift on your own visitors. 14-day free trial, no credit card.

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ROI calculator: what a personalized video quiz is worth · Quiz Funnel